The board of aldermen last week discussed at length what type of look and wording a recently donated roadside billboard should have.
The tourist season is fast approaching, and the city of Osage Beach wants to make sure it gets the message out that Osage Beach is the place to shop, dine, stay and play.
The board of aldermen last week discussed at length what type of look and wording a recently donated roadside billboard should have. The Kahrs Family, which owned the billboard to promote the family's Sycamore Creek Golf Course, recently donated the highway frontage sign to the city after closing the golf course last fall.
"The intent tonight is to get us started using the billboard, and I think that's why 'not just a great place to visit' is a good continuation of the (promotional) video the city has developed," Mayor John Olivarri explained.
As part of the city's expanded public relations effort, the city staff recently developed a short video which focuses on many of the city's amenities, services, values and events. It will be used in several venues to help bring attention to the city as the place to live, work and play.
"We want to get some good use out of the billboard and then look at a theme that we can carry forward," Olivarri said. "We want to get the first one up and then look at our options."
His vision is to develop several billboard skins that can be changed out.
Cost for front-and-back skins is $500 per side.
Aldermen debated several verbiage options and decided to:
•Eliminate the city's website. People today know how to Google locations, board members theorized.
•Change the color of the sun slightly.
•Change the verbiage to "A great place to visit and live."
"We want to personalize the message to Osage Beach, because this is Osage Beach we're talking about, and we want the message to be something more related to the city," Olivarri said.
The recently repainted water tower carries the theme "The Heart of the Lake of the Ozarks," and city officials and staff may pursue that on one of the billboard skins.
The board also authorized the purchase, installation and programming of seven proximity locks at critical safety points within the city hall building.
The safety points were identified by staff and third party input and include the IT department computer server room, two locations within the Osage Beach Police Department, administrative areas of the city hall, and doors leading to the boardroom/courtroom.
Cost will be $23,819.60, slightly under the budgeted amount of $25,000. Beishir Lock and Security of St. Louis is the vendor.
•The board voted to buy a turf rake for the city park ball fields to help remove bothersome rocks from the infields. The machine will sift rocks between 3/8 inch and 4 inches in size and will be able to de-thatch the sports fields. Cost is $21,500.
•The board voted to move the regular March 16 meeting to March 23 so board and staff can attend the annual Convention and Visitors Bureau annual dinner on March 16.