September's Bikefest was the most successful event from an economic perspective of anything the Lake of the Ozarks Convention and Visitor Bureau monitors.
Tim Jacobsen, executive director of the CVB, told the Lake Ozark Board of Aldermen recently that Bikefest 2013 was record breaking from both an attendance and economic impact perspective. He said an estimated 30,000 people attended the various events Sept. 12-15 around the lake, with an estimated economic impact of $3.7 million. Attendance was estimated at 20,000 last year.
Jacobsen was introduced by Mike Page of the Bagnell Dam Strip Association, and each expressed their appreciation to the city for supporting not only Bikefest, but all events that impact Lake Ozark and the lake community throughout the year. They thanked the Lake Ozark Police Department, city officials and staff and the Public Works Department for helping make the event the best on record.
According to a fact sheet provided by the CVB, 43.7 percent of those attending Bikefest in paid overnight accommodations stayed in hotel rooms, 13.2 rented a condo and 14.1 percent stayed in a campground. Of the non-paid overnight visitors, 14.6 stayed with friends or were second homeowners and 14 percent stayed with friends or were condo owners.
Most of the attendees ― 76.8 percent ― were from Missouri. In order of rank, Illinois was second, Kansas and Iowa tied for third, then Nebraska, Minnesota and Wisconsin.
Top feeder cities were St. Louis with 27.3 percent, Kansas City with 19.4 percent, then Springfield, Des Moines, Chicago and Columbia.
•A large majority of visitors ― 86.4 percent ― traveled more than 50 miles to attend Bikefest, while the balance traveled less than 50 miles.
•Twenty-seven percent of those attending were return visitors; 21.59 percent learned of Bikefest through the Internet; and 15.7 from friends and family. Other sources were Facebook and Magazines 9.47 percent and local, the bike event itself, radio, billboards and television.