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The Lake News Online
Fox News Channel has older viewers than its rivals — but just how much older is hard to say
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By Pat Cunningham
July 30, 2013 5:11 p.m.



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It says HERE that Fox News Channel is trying to do something about the advanced age of its viewing audience:

Fox News continues to be near the top in cable television in terms of the number of viewers it attracts, but it is near the top in another category, too: the median age of its audience is among the oldest in television.

For most of the television business — the segment that relies on advertising — that would be serious cause for concern because ad sales are almost always based on a target age of 25 to 54, and Fox ...

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